The death of motion smoothing
Hollywood’s biggest names are ready to fight the ‘liquid diarrhea’ of TV motion smoothing. Motion smoothing is the reason your parents’ TV makes everything look like a soap opera. It’s likely the first thing you turned off on your own TV to make the image tolerable, and now you’re forced to either deal with it when you visit someone else or you give in and turn it off for them while explaining why it’s so damned bad. And that’s just uncomfortable for everyone.